Our Story


Lisa Ayotte, Founder of SOUL'Y RAW Pet Food

The SOUL'Y RAW Pet Food product line was created in our relentless pursuit of wanting the best quality food for our pets.

This goal remained a weekend hobby in our garage, until five years ago, when other conscious pet owners asked for our products for their animals. In 2009, we launched SOUL'Y RAW Pet Food in San Marcos, California (Just North of San Diego).

The product line is based entirely on the simple premise of providing whole nutrition to both dogs and cats in the form best recognized, assimilated, and utilized by their unique species.

We do not add any supplements or preservatives of any kind to any of our handmade recipes.


Our product line is based entirely on the simple premise of providing whole nutrition to both dogs and cats in the form best recognized, assimilated, and utilized by their unique species. We do not add any supplements or preservatives of any kind to any of our handmade recipes. We only use whole food sources to deliver the daily requirement of proteins, vitamins, minerals and all other necessary dietary components to keep your pets healthy and happy. Our ingredients are all USDA Inspected and Approved as well as USDA Certified Organic for our customers that urged us to create our Organic line of original recipes and treats.

Our Artisan line of air-dried treats is becoming increasingly popular with Veterinarians, Dog Trainers and consumers alike. Our unique method starts with flash freezing to naturally preserve vital nutrients and taste. Each piece is then hand-cut and gently air-dried until it reaches under 8% moisture content. We do not apply any heat to our process which can not only change the composition of the protein source, but destroys valuable enzymes needed in the digestive process. Our specialty treats are then hand packaged in air-tight zip lock pouches or reusable containers to retain maximum freshness and flavor. Single ingredient, high in protein, low in fat, grain-free, specifically prepared to maintain the nutritional integrity of our premium ingredients. Zero additives, chemicals and preservatives make these delicious all meat delicacies the safest and healthiest treats irresistible to both dogs and cats.

As we approach our fifth year in business, we have made accommodations to begin sales to Specialty Pet stores. SOUL'Y RAW Food has made its way into a number of California stores, Zoom Room Redondo Beach and Canine to Five in San Diego and we are now available on Amazon.com. We are also found in a few stores in the Dallas area as well as all the way in Louisville, Kentucky.

At SOUL'Y RAW, we are highly specialized and hand-make all of our products weekly, upon receipt of that week's orders. We make our products fresh and once packaged they are frozen immediately to naturally preserve all of the vitamin and minerals in the food. Our products are ordered and delivered locally in San Diego and Orange County, California as well as the greater Phoenix, Arizona area. We also have many out of state clients and offer next day shipping and ground shipping via GSO, UPS and USPS for all our products.

If you would like more information about any of our products or just have specific questions about your pet, please do not hesitate to contact me directly.

Lisa Ayotte
Founder
SOUL'Y RAW Pet Food